Automating Crypto Outreach & Lead Engagement

Overview

Industry: Blockchain & Crypto Marketing
Tools: HubSpot, Email Automations, Social Media Integrations

Challenges

  • Inconsistent outreach efforts leading to low engagement rates.

  • Lack of real-time reporting, making SDR performance hard to track.

  • Manual task assignments slowing down the sales process.

Results

  • Faster deal cycles with reduced SDR response time.

  • Higher close rates due to consistent and targeted follow-ups.

  • Improved visibility with performance dashboards tracking lead and partnership metrics.

Solution

SDR Pipeline Workflow (HubSpot CRM Automations)

  • Automated deal creation for new crypto token partnership opportunities.

  • Automatic SDR assignment based on token category.

  • Reminders for SDRs when deals remain inactive beyond 5 days.

Lead Engagement & Follow-Ups

  • Automated multi-channel follow-ups (email, LinkedIn, and crypto community outreach) for prospects with no response within 3 days.

  • Coordinated social media campaigns triggered when deals close.

  • Real-time dashboards to track lead progression and token partnerships.

Client Testimonial

“The new automated pipeline transformed our deal-making process, allowing us to scale co-marketing partnerships effortlessly.”

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